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Shur-Line

Founded in 1945 in Fond du Lac, WI with the invention of the first practical paint roller for consumers, Shur-Line is a leading designer and manufacturer of paint application products. A Newell Rubbermaid (NYSE: NWL) company, Shur-Line markets a full line of innovative paint application and paint-related products for do-it-yourself consumers and professional contractors under the Rubbermaid and Shur-Line brands. Today, Shur-Line is headquartered in St. Francis, Wisconsin and employs 800 people.

Leading the paint applicator industry in innovation



and product design, Shur-Line’s product categories span project planning, surface preparation, application of paint and clean up. Our Marketing team introduces new products with innovative features and benefits that make painting a little easier. We’re Shur-Line…Painting Tools with a Fresh Coat of Thinking.

Designed for the professional painter and heavy-duty “DIYer”, Shur-Line products provide ease of use with best results. Shur-Line products are sold in Home Centers, independent paint and hardware stores and professional paint contracting outlets.

  • Brushes: a complete offering of brushes for all paint types and areas, Shur-Line paint brushes feature the exclusive Feather Tip® filament that provides superior pick up and release with the smoothest finish. Shur-Line also manufactures bristle brushes for oil-based paints, stains and varnishes.
  • Rollers and Frames: from smooth surfaces to rough Shur-Line provides a variety of nap lengths and specialty fabric roller covers. Shur-Line features the innovative Shur-Grip roller frame with an ergonomic handle to reduce fatigue and the Twist N Reach roller with a built-in extension pole.
  • Convenience Tools: Pad Painters, Trim and Touch-up applicators and professional tools provide painters a variety of options to complete paint projects.

Designed for the home decorating enthusiast and light-duty “DIYer”, Rubbermaid products are easy to use and provide great results. Rubbermaid paint applicators are found at mass merchants and discount stores. Rubbermaid offers products designed for the total project solution; from planning and preparation to application and clean up.

  • Preparation: Rubbermaid Surface Preparation tools offer the latest innovations in ergonomics to make the tasks of scraping, sanding and brushing surfaces easier.
  • Application: Rubbermaid applicators bring a new look and feel to painting with ergonomic handles and innovative designs to help make any painting project successful.
  • Clean Up: Seal n Save Paint Containers help organize and store left over paint and clear out messy, rusty paint cans. The containers make it easy to record the paint used and find the right paint for quick touch ups.

Shur-Line Tools Categories: Paint Products, Span Project Planning, Surface Preparation, Application of Paint and Clean Up.